Simply Beautiful Gift Baskets

Simply Beautiful Gift Baskets ad (Click to enlarge)

When I was working on the FW Magazine many of the advertisers supplied their ads. But a few only provide a picture and some text. They needed the ad to be build for them. This is one of those advertisers. She had no logo, a picture of a basket shown and info to be in the ad. I went to her website with only one useful item, her picture. So I went on constructing a background using colors pulled from the picture, a logo in a style equally matching. I assembled all the pieces in a way shown in this layout.

We're So Sorry

When FW Magazine was started by a bunch of eager and excited ladies that set a launch date that ended up being a little unrealistic. So when the date come and gone they needed to put something out explaining the situation to not only the awaiting viewers but also the advertisers. I had only a few hours to pull something together so they could post it right away.

0to255.com Web Color Tool

Just came across 0to255.com website in an article I was reading. It is used to help web designers find variations of any color. Go check it out and tell me what you think. Is it a useful tool or just another pretty but limited marketing tool. Do you have a better choice and why is it better?